Senior Merchandise & Brand Manager with 10+ years of experience in luxury fashion and premium consumer brands. Proven expertise across merchandise strategy, brand positioning, buying, retail operations, and client experience. Strong international background with extensive collaboration with global and regional teams, delivering brand desirability and commercial performance in highly competitive markets.Senior Merchandise & Brand Manager with 10+ years of experience in luxury fashion and premium consumer brands. Proven expertise across merchandise strategy, brand positioning, buying, retail operations, and client experience. Strong international background with extensive collaboration with global and regional teams, delivering brand desirability and commercial performance in highly competitive markets.